Yahoo has been looking at ways to get back on track as the former internet giant has experienced continuous decline in advertising revenue. Yahoo has acquired about 40 companies since Marissa Mayer became CEO a bit over two years ago but these have not been able to ad anything significant to the button line.
Most recently Yahoo has been working on hiring celebrities as guests writers to attract visitors and Since Gwyneth Paltrow is running the successful lifestyle blog Goop, she came up as the ideal candidate to write for Yahoo Food. That however did not happen according to The Hollywood Reporter as Marissa Mayer “disapproved of the fact that Paltrow did not graduate college.”
We are pretty sure that wouldn’t have mattered to readers and followers of Gwyneth Paltrow.