Android owns 84% of the smartphone market, Apple declines

Research firm IDC has released the smartphone numbers for Q2. Android is simply killing it, owning 84% of the total market while everyone else declined in market share.

Total Smartphone Sales:

300 million units – 25% increase from last year

Market Share Breakdown:

Android: 84%
Apple: 11.7% (-1.3%)
Microsoft: 2.5% (-0.9%)
BlackBerry: 0.5% (-1.3%)

The other good news for Google is that Samsung isn’t as dominant as they used to be. In the previous quarter they accounted for 29.3% of the Android sales, two years ago they had 40%.

The decline from Apple might look bad but once you peel back the numbers a bit more it isn’t. While Samsung is declining in both market share and units sold, Apple shipped a record number of iPhones last quarter – 35.2 million. In addition to that, a majority of the Android units (59%) sold during the quarter cost less than $200, a market segment Apple doesn’t play in.

Apple is also going to release the iPhone 6 on September 9th which is almost guaranteed to boost their numbers. Samsung has already announced their new flagship, the Galaxy Alpha which didn’t really impress us.

 

One thought on “Android owns 84% of the smartphone market, Apple declines

  1. Pingback: Apple Event confirmed for September 9th – iPhone 6 and iWatch expected to be announced | The Tech Globe

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