YouTube buys video editing app Directr

Directr started only two years ago but has gained popularity since especially with small business which used the app to shoot promotional videos.

Google’s YouTube has clearly seen the value of the company and features the app is offering. They acquired the company and it was announced that instead of paying $25 – $400 per month (depending on features) the app is now going to be free!

Here is what Directr posted on their blog:

“Our small band of scrappy film lovers set out 2 years ago to help regular folks make great video. Today, we are incredibly excited to take the next step on that journey and announce that we are joining the video ads team at YouTube.

For now, everything you love about Directr is staying the same and we’ll continue to focus on helping businesses create great video quickly and easily. One immediate bonus: Directr will soon be all free, all the time. Thanks, YouTube!”

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