In the 80s Steve Jobs did everything to turn people against IBM. It was the enemy and it seemed to remain that way with Steve Jobs not being a person that can easily forgive. When he left Apple, the company decided to use IBM processors, something Jobs quickly worked on changing when he came back a few years later. Eventually, the Mac was switched over to Intel.
Steve Jobs isn’t around so Apple has gone ahead and announced what we think is a great partnership for both parties involved.
A new class of business apps will bring IBM’s big data and analytics capabilities to iPhone and iPad.
• a new class of more than 100 industry-specific enterprise solutions including native apps, developed exclusively from the ground up, for iPhone and iPad;
• unique IBM cloud services optimized for iOS, including device management, security, analytics and mobile integration;
• new AppleCare® service and support offering tailored to the needs of the enterprise; and
• new packaged offerings from IBM for device activation, supply and management.
Here is what the two companies had to say:
“iPhone and iPad are the best mobile devices in the world and have transformed the way people work with over 98 percent of the Fortune 500 and over 92 percent of the Global 500 using iOS devices in their business today,” said Tim Cook, Apple’s CEO. “For the first time ever we’re putting IBM’s renowned big data analytics at iOS users’ fingertips, which opens up a large market opportunity for Apple. This is a radical step for enterprise and something that only Apple and IBM can deliver.”
“Mobility—combined with the phenomena of data and cloud—is transforming business and our industry in historic ways, allowing people to re-imagine work, industries and professions,” said Ginni Rometty, IBM Chairman, President and CEO. “This alliance with Apple will build on our momentum in bringing these innovations to our clients globally, and leverages IBM’s leadership in analytics, cloud, software and services. We are delighted to be teaming with Apple, whose innovations have transformed our lives in ways we take for granted, but can’t imagine living without. Our alliance will bring the same kind of transformation to the way people work, industries operate and companies perform.”