will.i.am is introducing the Ekocycle Cube which is a 3D printer powered by Coca-Cola bottles.
“Each EKOCYCLE cartridge turns the equivalent of 3 bottles into your next wearable fashion, music accessory or desktop décor. With a simple tap you get to decide how it’s made, where it’s made and when it’s made with your EKOCYCLE Cube 3D printer.”
“Waste is only waste if we waste it.” – will.i.am
The 3D printer is going to cost $1,199.